'It far surpassed anything we ever could've known.' 'There was no way for us to have estimated the kind of impact, those kind of crowds,'' John said on TODAY.
On TODAY this morning, Build-A-Bear President and CEO Sharon Price John addressed the issue and apologized to its customers. This birthday deal is available all year long, so you can still take advantage of it! With it, kids under 14 can get a special bear for the price of their age during the month of their birthday. The event was meant to kick off a new year-round sale available to Bonus Club members called Count Your Candles.
